Business Mastery

Nailing Your Brand’s Online Presence: All You Need to Know About Social Media and Personal Branding

Are you a nail technician that wants to take their career to the next level? If you are, then rest assured that you’re in the right place. Here at HONA, we’ve recently had the pleasure of speaking ...

The Pros and Cons of Instagram Verification for Nail Technicians

Pros & cons of Instagram verification for nail techs: gain credibility, increase visibility, protect from hacking. Is the blue checkmark for you?

Using Hashtags Strategically for Your Nail Salon: Key Takeaways

As a nail technician, using hashtags on social media can be an effective way to promote your business and market its services within your local community. In this post we offer tips for making use ...

If You're A Nail Tech You Need Google My Business

In an effort to gain more clients from Google, many nail techs create a Google business listing (known officially as a Business Profile). If you're one such nail technician; something you probably ...

Switching to an Online Booking System: How It Can Improve a Nail Technician's Business

More and more nail technicians are realising the benefits of an online booking system (OBS) can give them. Here HONA will highlight how changing something such as the way you book your appointments...